Revealing the secret behind iHeartRadio’s exclusive album launch event featuring Taylor Swift

Introducing the new and improved iHeartRadio – now known as iHeartTaylor! In celebration of Taylor Swift’s latest album release, The Tortured Poets Department, we are embracing the Taylor fever and renaming ourselves iHeartTaylor. Stay tuned for more Taylor Swift goodness coming your way on Friday, April 19th.

Join us for an exclusive event during Taylor Swift Week on iHeartRadio, where we will be presenting The Tortured Poets Department in its entirety beginning at midnight ET/ 9 pm PT this Friday. Experience the full album and enjoy special audio clips from Taylor Swift herself!

At iHeartTaylor, we are well aware of how much our Swifties adore Taylor Swift and her music, especially with the release of her highly-anticipated album. To fully celebrate this exciting event, we have dedicated an entire week to Taylor Swift, starting on Thursday, April 18th. During Taylor Swift Week, we will be featuring “Taylor Mini Mixes” that showcase some of her greatest hits. Additionally, we will be giving you “Twice The Taylor,” where radio stations all over the United States will be playing songs from every stage of Taylor’s career to get you ready for your midnight listening party.

Get ready Swifties, because iHeartRadio, soon to be known as iHeartTaylor, is about to fulfill your “Wildest Dreams”. Don’t forget to catch the exclusive Album Premiere event with Taylor Swift. Simply tune in to your local iHeartRadio station or use the iHeartRadio app to be among the first to hear this highly anticipated album!